about us

IJben Season Sports is a family business specializing in seasonal products, with a focus on water sports items. We own the brands HIBO and EvoNautic and collaborate with various reputable brands as suppliers. Over the years, IJben Season Sports has become one of the market leaders in various product categories within the water sports sector. Availability, service, and a down-to-earth Frisian approach are central to the company.

Since 1951

The company was founded in 1951 as a regional supermarket that offered a wide range of seasonal products in addition to regular products, at a time when home delivery was not yet common. IJben started in the region by offering home delivery as the first, resulting in a growing customer base. Later, this concept expanded to micro-supermarkets in various service flats. The original slogan 'store in quality' still stands central to the company today.

Established organization

Today, IJben Season Sports is a renowned and established organization in the water sports industry with its own brands as a stable foundation complemented by partner brands. The focus within the organization is on expanding the product range and achieving international growth in Europe. By continuing to develop and innovate, IJben Season Sports remains a sustainable organization.